The wrong CMS quietly taxes a business every day: slow edits, awkward workflows, developers pulled in for trivial changes. The right one disappears into the background.
Ask three questions
- Who edits? A solo founder and a ten-person marketing team need very different tools.
- How dynamic is the content? A brochure site and a daily-publishing blog have different needs.
- Where does it run? Performance and hosting cost matter more than feature checklists.
Our default
For most ambitious brands we reach for a headless setup: content managed cleanly, delivered through a fast front end. It keeps the editing experience simple and the site quick.
The real rule
Match the tool to the team. The best CMS is the one your people actually enjoy using.
