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Web Design

Typical timeline

2–4 weeks

Engagement

Fixed scope

Team

3 senior specialists

Best for

Marketing sitesRedesignsDesign systems

Web Design

+ Proof 01 · Web Design in production

01 / The point of view

One decision per page — what you want the visitor to do — and nothing that competes with it.

02 / What’s included

01UX architecture
02Interface design
03Design system
04Motion design
05Developer-ready handoff
Design at Forge

+ Fig. 01 · Where the work happens

03 / The numbers we defend on calls

 

brands and sites shipped since 2018

 

of clients return for a second engagement

 

reservation requests after the Casa Harris relaunch

+ Selected frames

Web Design — Selected frames 1
Web Design — Selected frames 2
Web Design — Selected frames 3
01

Structure

Week 1

What each page must do, in what order, before a pixel is drawn.

+ Sitemap + wireframes

02

Direction

Weeks 1–2

The homepage designed properly, iterated until it is right.

+ Homepage design + UI kit

03

Pages

Weeks 2–3

The rest of the site built on the approved direction.

+ Full page set, desktop and mobile

04

Handoff

Week 4

Components, states and specs a developer can build without guessing.

+ Design system + handoff file

Web Design — The work in progress

+ Fig. 02 · The work in progress

04 / How we run it

Positioning first: the one sentence your brand has to own. We design against it and test it in pitch rooms, shelf lineups, first-visit sessions. Decoration doesn’t survive. Persuasion does.

05 / The engagement shape

A focused identity runs 3–6 weeks; a website design 2–4; a single graphic piece 3–5 days. Bigger programmes combining brand and site run longer, and we say so before you sign — with your leadership in a decision room at every phase.

06 / Applied in the work

Casa HarrisView Project
Casa Harris · Website · Food & Beverage2.4× reservation requests through the site
HeritageView Project
Heritage · Identity · Publishing+64% backlist sales after reissue series
“ Guests arrive already knowing what they want to order. The site sets the table before they sit down. Weekend covers doubled within two months, and the reservation book finally runs itself. ”

Management · Casa Harris, Tangier

07 / Straight answers

The questions that stall sign-off, answered before the first call.

Scope drives the number: how many applications, how many languages, how much of the rollout we build. You get the range in writing before anything starts.

08 / Also in Design

Sound like your kind of team?

Start a project

No decks. A first direction on the table within two weeks.

Next · Design

Graphic Design